A Petite Fashion Blog.

Tuesday, 11 October 2016

What I think about sponsored posts.


influencer marketing, sponsored blog posts, sponsored posts, paid blog posts, sponsored content

influencer marketing, sponsored blog posts, sponsored posts, paid blog posts, sponsored content

influencer marketing, sponsored blog posts, sponsored posts, paid blog posts, sponsored content

influencer marketing, sponsored blog posts, sponsored posts, paid blog posts, sponsored content

influencer marketing, sponsored blog posts, sponsored posts, paid blog posts, sponsored content

Sponsored posts // “It should feel genuinely good to earn income from your blog – you should be driven by a healthy ambition to succeed. If your blog provides genuine value, you fully deserve to earn income from it.” - Steve Pavlina 

If you've been following me for a while now, you may have noticed an increase in sponsored posts and as I would like to consider myself as someone who has a close relationship with their followers/readers, I decided to explain myself and talk about 
sponsored posts.


First of all, what is a sponsored post?


A sponsored post is when a blogger gets contacted by a brand or company to talk about their product. We bloggers then promote it either via social media platforms or the blog itself.

But, a blogger who only posts when they get paid for it is in my eyes not genuine. How are people supposed to know if the product really is good or if it's just great because they got a couple hundred pounds given for it? Now, I am not saying bloggers shouldn't get paid - it's just super important to stay true to yourself, your readers and remember why you started blogging in the first place.


Stay true to yourself 


I started because I wanted to show off my outfits and have a place where I can be myself, write about what makes me happy and what I like. If I can also get paid doing what I love I surely am a winner right?
But to get all the facts straight, I only ever accept sponsored posts if I'm truly passionate about the product. None of the products I represented have ever disappointed me or didn't fascinate me in any way. I have turned projects down simply because they are not 'me' or fit my style. Working full time during the week makes me, even more, pickier with the projects I take on. A sponsored post really is much more than just posting a picture; it involves picture taking, editing, writing and scheduling the posts.

Remember to always stay true to yourself, there is a place for everyone in the blogging world and doing a few sponsored posts here and there won't hurt anyone. 
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6 comments

  1. I was just contacted about doing a sponsored post. It will be my first and although I am passionate about the product, it still feels a bit weird. Reading your post made me feel better about it because the product is something I would really use and I genuinely think that my readers will be interested in it. Thanks for sharing :)

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    1. I am so glad I was able to help, really appreciate the lovely feedback! First time I did a sponsored posts on Instagram I was so worried what people may think and if I gonna lose people over it, but instead they were happy for me to have gotten to that stage! :) Have a great day!

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    2. As someone new to the blogging world this piece is incredibly insightful and helpful. Thank you

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  2. Great insight! I think too many bloggers undervalue the work they actually do (and give away way too much for free). We are creatives and we should value our work, even if it's not our full time job. Producing good content is a lot of work and it deserves to be rewarded as such. That's why I think blogger/brand combinations are great. The clue is to only work with brands that fit your style and that you would buy/wear anyway.

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  3. Thanks so much for sharing this. I'm still just starting in the blogging world, but this will be good to remember if anything does come from my blog later on.

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  4. I agree with you, when you are totally honest with yourself, you can do an sponsor post, if you are professional blogger and have been for a while talking about some brand chances are that you would be notes for the brand or the company that you are referring,when they ask you to accept money for you post, well is mean that you have been doing something right and they know,and in some point you have been good to them, personally the only reason for not write a sponsored post is if they ask me to lie to my followers or I feel obligated to please them.

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